The Vitamin Shoppe
retail | email | design system
The Ask
The Vitamin Shoppe maintains an ambitious weekly cadence of promos and in-turn, sent out mostly image-based campaigns to meet deadlines.
Solution
Worked closely with their in-house designers to reimagine a more accessible codebase, while creating a fully-responsive experience with more opportunities for personalization and localized engagement.
Result
Decreased turnaround time plus better accessibility and personalization led to increased engagement… ROI jumped like an athlete completing their one-thousandth Peloton class!
